Services
Services
Four ways to enter and grow in Japan.
Every engagement starts by deciding what to change and what to protect. From there we build — brand, experience, digital — and keep improving after launch.
Which one you need, at a glance
| Service | When it fits | Duration | What you leave with |
|---|---|---|---|
| Japan Readiness Sprint | You are considering Japan, or you launched already and the result did not match the effort. | 2–4 weeks | A decision on what to change and what to protect, plus a scoped plan for what comes next. |
| Japan Launch Activation | A launch, store opening, pop-up or campaign is committed and needs to be made for Japan. | 2–6 months | The built experience — creative, space, content — produced and run on the ground. |
| Japan Digital Experience Pilot | A digital service or tool for Japan, where the requirements are not settled enough to brief a build. | 6–12 weeks | A working prototype, real-user testing, and a build / revise / stop decision. |
| Japan Growth Partnership | You are already live in Japan and need continuity without hiring a local team. | Monthly · 6 months min. | Month-by-month improvement from someone who already knows the context. |
Most engagements begin with a Readiness Sprint. If you already know what you are building, you can start anywhere.
Japan Readiness Sprint
Before you commission anything, decide what the Japanese market actually requires of your brand — and what must stay untouched.
When this fits
You are considering Japan but have no local plan. Or you launched already and the results did not match the effort. Or your global team and your Japan team disagree on what to localize.
What you get
Market and audience context. A view of which brand assets travel and which do not. Priorities across brand, experience and digital. A phased roadmap with indicative budgets. A written scope for whatever comes next.
Why it is paid
Deciding what to change is the work, not the preamble. Agencies who give this away recover the cost inside production — which is where the incentive to keep scope honest disappears.
Japan Launch Activation
Build the brand experience Japanese customers will actually meet — and run it on the ground.
When this fits
You have a launch, a store opening, a pop-up, a campaign, or a re-launch. You need creative made for Japan, produced in Japan, managed by one team.
What we handle
Localized creative and copy. Visual identity adaptation. Web and content. Retail, pop-up and event experience design. Signage, fixtures, installation. Photography and film. Local production partners, venues and crew. On-site operations on launch day.
How we scope it
We do not price each deliverable separately. We define the objective, then propose the set of touchpoints that objective requires. Anything outside that set is named as outside it.
Japan Digital Experience Pilot
Test a digital experience with real users before committing to a full build.
When this fits
You want a service, tool or customer experience adapted for Japan, and the requirements are not settled enough to brief a development contract.
What you get
User and journey definition. Requirements and explicit non-requirements. UI/UX design. A working prototype or limited MVP. Real-user testing. A decision document: build, revise, or stop.
What it is not
Not a full production system. Not 24/7 operations. Not a guarantee of AI output accuracy. Large-scale development is a separate contract, entered with eyes open.
Japan Growth Partnership
Keep improving after launch, with someone who already knows the context.
When this fits
You have launched in Japan and need continuity — content, web, social, campaign support — without hiring a local team.
What it includes
A monthly priorities session. An agreed plan for the month. Content, web updates, materials and light product improvements within the contracted capacity. Review of results and customer response. A backlog carried forward.
What it excludes
Unlimited revisions. Same-day turnaround. Media spend, venue and vendor costs. Large rebuilds, film production, events and system development are scoped separately.
What we cover, and what we do not
We lead
Market and audience context. Brand localization. Creative production. Space and experience. Launch operations. Local production partners and their management.
We coordinate with partners
Media buying. PR. E-commerce operations. Logistics. Legal and regulatory compliance.
We do not take on
Sales representation. Distribution. Import licensing.
We would rather tell you this before the first meeting than after the contract.
Not sure which one you need?
Most conversations start without that being clear. Tell us what you are trying to do in Japan, and we will tell you what we would do first.